Tag: digital marketing
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Using Modern Technology And Digital Platforms For Your Maximum Benefit
we have a mighty tool in our hands. So, why do we use such a powerful tool for such senseless things and not for the powerful potential it has?
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The Three Questions You Need To Answer Before Starting Your Content Marketing Campaign
“Be sure you positively identify your target before you pull the trigger.” Tom Flynn In this blog post, we will discuss content creation, content marketing and the three questions you must answer before you can create success in pushing your brand or product forward. Content creation and marketing is one of the keys to becoming…
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The Power Of Creating A Buyer Persona
Among the strategies used to market yourself online, a buyer persona is one of the powerful tools in your toolkit. According to the article “How to create a buyer persona” on the Hootsuite website, a buyer persona is defined as: “A buyer persona is a detailed description of someone who represents your target audience. This…
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The Power And utility Of A Well Designed Logo To Tell Your Story And Build Your Brand
As I work to establish my personal brand as a “Digital Marketing Specialist”, I was able to accomplish my goal of creating a logo for my business identity. I chose to go with a character logo to express the personal touch I desire to deliver with my brand and work. I knew my limitations in…
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There Is Power In Repurposing Your Content
If you are a content creator or are tasked with creating content for others then you know the struggle of sometimes not having the next idea or thing to produce. It happens to the best of us, but it is no less frustrating when it happens. I have gone long periods of time with no…
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How to step your digital marketing game up for 2023
We just said goodbye to 2022 and welcomed in a new year(2023). We will see the celebrations and hear about new year resolutions. In the midst of this partying and planning, I would like to reflect on our digital journey(last year and the new upcoming year). Due to the pandemic and resulting shift to many…
